Service design · Business Design · Data visualization · User experience · Digital design
The Challenge
Solution
Approach
Conducted an in-depth exploration of the food industry's future to gain insights and identify opportunities to combat food waste in public institutions.
Performed thorough research to understand the existing food service and dietary system in public institutions, unraveling its complications.
Developed personas and customer journeys to identify and address the main pain points in the system.
Created a canvas outlining the income generation potential of the project and determining key performance indicators (KPIs) for measurement.
Introduced a personalized dietary visual system using colors, symbols, and information hierarchy to reduce time and health risks, particularly during menu card design based on users' health restrictions.
Established goals to track the reduction in food waste and life-risk mistakes, providing visualized performance data to customers.
Translated insights and KPIs into a comprehensive data visualization tool, comprising a front-end and back-end dashboard. The back end served as the hub for managing customer data and analyzing KPIs, while the front end provided a visual representation of a customer's food data.